Seven top tips for starting a glamping site
Combining the luxury of hotels with an authentic outdoor experience, glamping has been changing the way many of us holiday in recent years. This rising trend looks set to escalate in popularity even further in forthcoming months, as travel-starved holidaymakers keep their eyes firmly poised on when Britain’s much-loved staycations are given the green light.
Given our nascent love affair with glamping, it’s hardly surprising that there is a growing number of landowners interested in starting a glamping business.
What might seem like a faraway dream might not be a challenging to set up as you think, providing you work with the right advice and suppliers that is!
Sounds enticing and exciting? Check out SoulPad’s seven tips for starting a glamping site.
1-Location, location, location
Like with any holiday accommodation venture, the location of your proposed glamping site needs to be carefully considered. After all, nobody wants to sleep in a glamping tent – no matter how posh it is – next to a motorway!If you own land, think about what makes it special. Does it boast a stunning ruralvista? Is it close to a quality pub, or not far from a popular heritage site? If your proposed site ticks the right boxes in the location stakes, then proceed to tip twowith confidence!
2-Consider your competition
Does your proposed glamping site have a well-known and long-established campsite a mile down the road? Or is it in an area that’s crying out for such a venture to accommodate for the many tourists that regularly frequent the region? In short, think about how much competition you’ll be up against and whether there is ‘room’ for a new glamping site in your area.
3-Think about what type of glamping you will offer
Once you’re convinced the location of your glamping venture will work, you’ll need to consider what glamping structure you plan to set up. Glamping comes inmany forms, including yurts, tepees, tree houses, bell tents and more. The type of glamping accommodation you will offer should be influenced by a number of factors, such as what competitors are offering and, of course, your budget. If, for example, setting up yurts, treehouses and tepees on your land would push you over budget, high-quality bell tent camping might be more viable. SoulPad supplies a range of high-quality bell tents in different styles and sizes to get your glamping business off the ground.
4-Consider your market
Another aspect that will dictate the structure of your glamping site is the market you hope to attract. One of the key markets for glamping is families. If you’re planning on reaching out to families, you should consider what other facilities you will offer, such as a playground for youngsters and an ice-cream parlour. Couples are another key market for glamping holidays. Think about how you might attract couples wanting a romantic break. For example, the lure of using a hot tub at the site could prove a popular feature to attract couples to your site. As could cosy hammocks, providing a romantic place for couples to snuggle up inthe trees.
5-Calculate your costs
No business venture should be set up without carefully calculating the costs first. In short, will you be able to afford the initial start-up and ongoing running costs of the business, and how profitable is it likely to be? When working out costs, consider every aspect, from the cost of the land – if you don’t already own it outright – the cost of the glamping accommodation, the installation of toilet facilities, lighting fixtures, electricity, waste disposal facilitiesand more. It’s also important to note that the budget may include planning application fees.These fees may apply when pitching several tents for longer periods of time (outside of the 28-day rule. In England, this is now 56 days until the end of December 2021.)The '28 Day Rule' allows a landowner to use land for tented camping only without having to get formal planning permission for 28 days in a calendar year.
To put it bluntly, the more people who know about your new glamping site, the better. Such ventures ideally require a fairly heavy marketing campaign to attract visitors from near and far. Think about using the likes of social media and other digital forums to shout about your exciting new business, alongside more traditional forms of local advertising, such as leaflets through letterboxes. Your marketing campaign should of course be included in your overall budget.
7-Work with a reputable supplier of glamping products
And finally... you should work with a reputable supplier of glamping products to ensure your new site is equipped with only the highest quality of products. SoulPad are experts in manufacturing the highest quality of bell tents and glamping accessories to cater for the diverse requirements of individual glamping sites. Whether you’re thinking about setting up bell tent weddings in the Scottish Highlands, or a luxury glamping retreat in the Andalusian mountains, we offer a full range of FREE support to help get you started.As well as free support, SoulPad offers free advertising and promotion on our website. Our free advertising and promotion include links to your glamping venture on our Links page, articles and news features on you and your organisation, inclusion on our Offers page, interaction through various social networks, and inclusion in our newsletters that get emailed to subscribers.
‘Supreme’ aftersales care
We are also proud to provide what we refer to as ‘supreme’ aftersales care. Our genuine commitment to looking after all our customers long after the sale has been made, includes providing a range of spares to service our sales. If, for somereason, we don’t have the spare you require, we will go out of our way to source it!
Get in touch with SoulPad today and make your dream of owning a glamping site a reality. Email us at [email protected] or call 0800 389 9193.